Both being Chatham-Kent natives, our friendship began when we were students at the University of Windsor. Bonding over our shared experiences growing up in the countryside of Ontario and spending our summers on the beaches of Lake Erie, we realized just how incredible our province is. We believed Ontario needed an apparel brand that represented the beautiful natural and rural surroundings that we remembered being completely immersed in throughout our childhood. We designed our first logo, printed it onto 25 t-shirts and sold it to our closest friends and family. The word spread quickly and the support was overwhelming. We handled all operations out of the spare room in our student house, using the profits from each sale to grow our brand organically. Since then, Best Case Ontario has grown in amazing ways, with several collections and styles available, we hope to encourage Ontario pride within and outside the province and celebrate the adventures in our own backyard.